What Guitar Hero taught me about local business branding...
In this podcast episode, we talk about why we want to be a Local Rock Star, and NOT a Guitar Hero. Picking up on the lessons we learned from Pat Crowley (LINK THIS) in our last episode, we will explore 3 reasons why playing for points isn’t a long- term, sustainable business model.
Here are some moments you don’t want to miss:
[8:19] Why point systems only work in the short term.
[11:38] How playing for points creates more enemies than allies. [14:40] When you play for points, eventually you will have to retire.
[16:48] Answer some hard hitting questions to prompt you on your Purpose.
[18:12] Taking on one big, scary challenge to increase collaboration, not competition.
Book mentioned in this podcast:
- The Infinite Game by Simon Sinek
Share your thoughts… I’d love to hear from you!
Help Us Spread the Message to Others
Did you love this podcast? Leave an honest review over on iTunes. Your ratings and reviews help spread the word and mean the world to me.
Small Stage, Big Impact is hosted by Renia Carsillo (that's me!). I am hardcore passionate and committed to bringing the systems and strategies that give big brands an unfair advantage to local businesses. For that reason, I created the Local Rock Star Intensive, where I helps local business owners use their small stage to have a BIG impact. Thank you for being here and reading this far!